Małgorzata Bednarczyk – Strategic directions of tourism development. The cases of Poland and Slovakia. Scientific monograph
The monograph Strategic directions of tourism development. The cases of Poland and Slovakia presents:
– the important tasks in implementing tourism policy in the EU faced by each European country,
– the differences in approach to tourism policy implementation in two selected European countries, despite the presence of the EU three-level system of tourism management in both of the chosen countries,
– the complexity and difficulty of the systematic monitoring process of national and regional tourism products competitiveness in the context of creating the European tourist product. źródło opisu: www.wuj.pl źródło okładki: www.wuj.pl
- Wydawnictwo:
- Wydawnictwo Uniwersytetu Jagiellońskiego
- data wydania:
- 2012 (data przybliżona)
- ISBN:
- 9788323334279
- liczba stron:
- 168
- kategoria:
- biznes, finanse
- język:
- angielski