Stewart Emery – Design Matters

More and more companies are coming to understand the competitive advantage offered by outstanding design, and in turn designing an outstanding total customer experience. Delivering great designs is not easy. many companies accomplish it once, or even twice, very few do it consistently. the secret: building a genuinely design-driven business in which design is central to everything you do. Design Matters shows you how to do precisely that. Brunner and Emery will show you what it really means t