Biznes i finanse
Victor Lombardi – Why We Fail
Just as pilots and doctors improve by studying crash reports and postmortems, experience designers can improve by learning how customer experience failures cause products to fail in the marketplace.
- Wydawnictwo:
- Rosenfeld Media
- tytuł oryginału:
- Why We Fail
- data wydania:
- lipiec 2013 (data przybliżona)
- ISBN:
- 9781457102967
- kategoria:
- biznes, finanse
- język:
- angielski