Biznes i finanse
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Bhagat – Econometrics of Corporate Governance Studies
A vast theoretical and empirical literature in corporate finance considers the interrelationships of corporate governance, takeovers, management turnover, corporate performance,…
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Canzer – E-business Strategic Thinking &&& Practice
Canzer s comprehensive approach to e-business centers on four key areas of strategic planning: technology, management, marketing, and finance. In…
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Y. Gabriel – Unmanageable Consumer
&This book was radically challenging when it was first published, and is only more so today as the concept of…
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S. Bridge – Understanding Enterprise Entrepreneurship &&& Small Business 2
A uniquely comprehensive and accessible guide to the key facts, ideas, theories and thinking about enterprise and entrepreneurship, this text…
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M. De Goede – Virtue Fortune &&& Faith
Less than two centuries ago finance today viewed as the center of economic necessity and epitome of scientific respectability stood…
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S. Sassen – Territory Authority Rights
Where does the nation-state end and globalization begin? In Territory, Authority, Rights , one of the world s leading authorities…
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P. Rowes – Taxation &&& Self Assessment 2004-5
Taxation and Self-Assessment 2004 has been updated for those provisions of the Finance Act 2004 that relate to the income…
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G. McCusker – Talespin
From the top celebrities who have publicly slated their sponsor s products to corporate photocalls that were a disaster waiting…
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Miller – Successful Large Account Management
The book that shows how to keep your most important customers… Whatever your companys sales revenue, chances are that at…
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D. Cravens – Strategic Marketing Management Cases
Strategic Marketing Management Cases is a versatile collection of approximately 45 cases. This casebook has a decision-making focus and addresses…
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Lois P. Frankel – See Jane Lead 99 Ways for Women to Take Charge
The workplace is changing: the typical male management style is now obsolete! From boardrooms to nonprofit organizations to the military,…
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T. Hopkins – Selling For Dummies 2nd Ed
Selling is really about people skills -to be successful in sales, you must be able to cooperate, have good listening…
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Brigit Pfitzman – SEMPLER Secure Electronic Marketplace for Europe
This monograph constitutes a major contribution to the development of secure electronic commerce. The book is based on the European…
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j. Moisander – Qualitative Marketing Research
Aimed at both graduate and undergraduate students majoring in business administration and in other fields of social sciences, Qualitative Marketing…
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Sally Jones – Principles of Taxation for Business & Investment Planning
Principles of Taxation for Business and Investment Planning, by Sally Jones is a different approach to the study of taxation…
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Nick Wreden – Profitbrand
Nick Wreden passionately believes that it is time for brand managers, CEOs and CFOs to speak the same language. Brand…
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